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start again costs a slow web visits, revenue and SEO

The loading speed of the site is one of the factors keep in mind when competing on the Internet. A slow web visits has costs, income and positioning. I have noticed the search engines and have proven to analysts, and users are increasingly demanding. Here are the numbers.

In 2009, Akamai and Forrester showed that Internet users expect, on average, a page later to charge less than two seconds. As have improved connections to the network and the speed of navigation and the power of the equipment, the demands have gone up and now the expectation is that a website takes to load around a second.

Milliseconds can have many consequences for a company who wants to live on the web. Increased recharge times less impact on page views, less income and even affect the positioning. Google displays in their webmaster tools what is the estimated loading rate for a website and what is the average of its segment for developers to take this into consideration.

According to the expert user experience Jakob Nielsen, a web page that is loaded in a second the feeling that responds instantly. Instead of thinking on your computer, it focuses directly on the control you have over the process. It focuses on content and intoxicates you feel that you can navigate freely. By

Otherwise, visitors who have slow load feel they have lost control of the interaction. The investigations confirm that the slow pages cause the user to decentralize and to begin thinking about the wait. Moreover, in this case, when the page finishes loading people lose the willingness to continue navigating quickly to avoid having to wait, so prints are lost. Some figures


impact More surprising is that the strong impact of a minimum loading delay on conversions:

* For Google, going from 0.4 to 0.9 seconds the traffic and profits advertising is reduced by 20%, while for Bing a delay of 0.5 seconds causes a 4.3% drop in income. Google
* Bing and found that a delay of less than 0.4 seconds reduces visits to that page, both currently and in the future.
* According to Firefox, an increase of charging time to 1 second conversion decreases by 2.7%. Google

included as a variable charge rate for the algorithm in 2010. The faster browsing above places a page in the ranking, so it is one of the first advice of an expert in SEO today. His reason, they have found a positive correlation between the number of page views and increase revenue through Google AdWords, so require a quick navigation.

are sufficient reasons to raise awareness of need to have a website optimized and fast way to compete in the network.